Do the work only you can do.
Let's build the AI
that does the rest.

I build the agents and workflows, or you learn as I sit with you and we build them together. It learns how you work first, then takes the parts you choose to hand over.

For non-technical founders, leaders, coaches, consultants, creative professionals and small studios. Teams of one to about thirty, where you are still the one keeping track of what is where, by who and due when, or is responsible for growing the business.

Eighty things on the list, and it tells you which nine matter.
Thirteen contracts drafted from one spreadsheet, roles intact.
A rate card, so you stop underbidding your own work.

We work backwards from your bottlenecks or targets.

Hand-drawn creature sketching at a desk while three smaller helpers carry papers and coffee along a yellow ribbon.

Pick the area you want to start with.

Hand-drawn thumbs up

This is for you ifMarker underline beneath the heading

  • You do not have to be technical. Most of the people I work with are not.
  • You are the one doing all of it. The admin, the chasing, the prep, the writing, the posting.
  • You start the day with eighty things on the list and no reliable way to tell which three matter.
  • You know what the needle-mover is on Monday and you have lost it by Wednesday.
  • You have already tried. A tool, a course, a migration guide someone sent you. It stalled because it did not know your business or your language.
  • You have a team or contractors, and you cannot see who owes what by when without asking.
  • There is at least one thing on your list you would pay to never do again. Scheduling. Follow-ups. Proposals. Call notes. Chasing invoices.
  • You want to understand what is running, not hand it off and hope.
  • Your next hire would be an assistant or an ops person, and you would rather have a system you own.
Hand-drawn open hand signalling stop

Probably not, ifMarker underline beneath the heading

  • You want an AI strategy for a 200+ person company. I know people who do that and I will introduce you.
  • You are inside a larger company and cannot hand over access to the tools we would be wiring together. Come build it for yourself at the Build Lab.
  • You want a tour of tools. Come to the Build Lab instead, it is free.
  • Nobody on your side will own it once it is running. Agents without an owner die.

Recent Work in 2026Hand-drawn flourish after the heading

Anthropic Partner Program · Certified Claude Architect

  • 01Felix & Paul Studios, the Emmy-winning immersive studio. AI tooling, agents and workflows as their fractional Head of AI.
  • 05Independent founders. Admin and content systems.
  • 02Futuro: An end-to-end agentic production platform for AI Filmmaking
  • 06OpenClaw and Hermes. Always-on agent infrastructure and virtual employees.
  • 03Experience House. A year-long AI content curriculum.
  • 07An architect. Positioning and launch content.
  • 04GenHQ, the top creative education community. A teaching series on AI agents.
  • 08Teaching. A lot of hours on agentic browsing, Claude, Manus, Higgsfield, ElevenLabs and dozens more.
"Kyle is the most organized, detail oriented, laser-vision-on-huge-scale-projects person I have ever met... he provides invaluable assets of prioritizing, organization and driving the tasks... I'd clone him in a second if it was moral and legal!"
Lina Piloplyte | Emmy, Silver Lion and Clio winning documentary filmmaker
Hand-drawn flourish before the heading

How we will actually work

We pick one area of your work or your life, figure out what is possible and what is hype, and then either I teach you to build it or I build it for you.

  1. 1

    Pick one area

    Something in your work or your life you want to augment, support, or hand over completely.

    • Augment
    • Support
    • Replace

    How far you take it is your call. Augment what you already do. Support it with drafts and prep you approve. Or hand the task over completely.

  2. 2

    Sort possible from hype

    What AI does well right now, what it does badly, and what to leave alone for another six months. You keep that list either way.

  3. 3

    Teach it or build it

    Your call. Both end with something running.

  4. 4

    Make it stick

    Training for whoever runs it, a plain doc of what it does and how to turn it off, and time to tune it once real work is going through.

    It touches the tools and the information you already use.

I teach you

You drive, I steer. We build it in your own accounts, on your own work, in 90 minute sessions. You leave able to change it without me.

I build it

I set it up, wire it into your tools, and get it running. You get it working, documented, and yours.

We enhance your AI by connecting to the tools you already use:

Four steps to work togetherHand-drawn flourish after the heading

  1. Sketch for the discovery call
    1. Discovery call · free · 30 min. I guide with a few key questions. You talk, I listen. Where your time goes, what you have tried, what you already pay for. By the end we both know if this is a fit and what we would fix first.
  2. Sketch for the leverage map
    2. The leverage map · one week. One 90-minute guided call where I take everything I need. You get back a ranked list of what is possible right now, what each one gives you back, and what is still hype and should wait. Yours to keep either way.
  3. Sketch for the first build
    3. The first build · about two weeks. One workflow, fixed scope, fixed price, from the plan. It ships with training for whoever runs it and a plain-language doc of what it does and how to turn it off. Anything bigger gets broken into pieces you approve one at a time.
  4. Sketch for keeping it running month to month
    4. Keep it running · monthly. Up to three hours: tuning, fixes, the next small thing, and the "can it do this?" questions. Month to month. You own everything either way.

Want to learn it rather than hand it over? Working sessions are 90 minutes. You drive, I steer, and you leave able to change it without me.

Start with the discovery call
"Kyle brings an artist's eye and a technologist's vision to any project. Working with him on a key marketing initiative for Winnebago was frictionless, fun, inspiring and hugely successful for the company."
Don Cohen | Head of Marketing, Winnebago
Hand-drawn flourish before the heading

Things Marker highlight behind the words I have builtI have built this year your business may need a version of

For teams and studios

New tools fail at adoption, not installation.

I sit with the people who will use it until they trust it. Every commitment gets an owner and a date you can see, on a board the whole room shares.

  • 1Map who touches what, and where the hours actually go.
  • 2Build the first workflow live, with the people who will run it.
  • 3Leave with owners, dates, and a thing that already works.
Three hand-drawn creatures at a whiteboard covered in pinned cards: one presenting from a stool, one holding coffee.

Half day

4 hours

One workflow, the people who run it, done by lunch.

Full day

8 hours

Audit in the morning, build in the afternoon, owners and dates on the wall before anyone leaves.

Fractional Head of AI

Months

Inside your studio a few days a week. I own the roadmap, your team owns the tools.

Every engagement starts with a free 30-minute call. We work out how to best support you and price from there.

Book a call

Working with a team, or want someone running this inside your studio for a few months? Hire me as your Fractional Head of AI →

Hi, I'm KyleHand-drawn exclamation flourish

I have spent twenty years at the edges of creativity and technology, turning doodles into things people use. I co-invented the 7-billion-dollar Pop! line at Funko. I built #1 Apple apps with 11 million users, and the first markerless motion capture and speak-to-animate apps to run from a phone. Along the way, consumer software for Microsoft Kinect, IBM Watson and Amazon Alexa, back when AI meant yelling at a voice that misheard you.

For the last six years I have taught creative professionals how to use AI without needing to be software engineers, over a thousand of them. Lately I build a lot of agents, apps and skills supporting day-to-day work.

I'm based between the Bay Area and Ecuador, I work on US time, and I answer my own email. If we work together you get me and an army of robots.

An ongoing log of my builds →
Takes you to my personal site

Kyle Kesterson teaching a Personalizing Your AI session to a room of people in a brick studio.
Hand-drawn flourish before the heading

Not ready to hire anyone? Build with me.Marker underline beneath Build with me

Every Tuesday at 10am Pacific time I build something live on my Skool community, the Demystified AI Build Lab: an agent, an app, a skill. I show, then build alongside you.  Replays, templates and a room full of people doing the same thing.

Demystified AI Build Lab: agents, apps and skills, together. Hand-drawn creature mark beside three sketched workflow diagrams.
"I really think Kyle is a beast. And I couldn't have asked for a better teacher... it's like going to the gym with a master."
Omar | Experience House Mastermind, Cohort 2026

Questions?Marker underline beneath the heading

I tried this before and it did not stick. Why would this be different?
Because we start by teaching it your business. Your language, your pricing, how you onboard, what you decided last time. Most attempts fail at that step, not at the tooling.
Will it send things without me?
No. It drafts and it prepares. You approve the contract, the message, the invoice. And it is told not to invent information it does not have.
Do I need to be technical?
No. You need to know your own business and be willing to say which parts of it frustrate you.
What happens when the AI gets it wrong?
Every build has a human checkpoint before anything reaches a client. You approve the contract, the message, the invoice. The agent does the draft and the legwork.
Do I have to switch tools?
Not likely. I aim to build around what you use. If something is costing you more than it is worth I will say so, then you decide.
Who owns it?
You do. Code, prompts, docs, accounts, all in your name. The monthly keeps it running, it does not hold it hostage.
What if the whole thing is bigger than one build?
Then the plan breaks it into pieces and you approve them one at a time. 
What if I only want the leverage map?
Take it and run. Some people build it themselves, some come build it with me on Tuesdays. It stands on its own.

Thirty minute Discovery.Marker underline beneath Thirty minute Discovery
We will both know.